Boston Scientific


To promote a new educational portal, the Boston Scientific Endoscopy group needed a digital ad that could be used across several media channels to spread the word about this important new learning site. Jacobs Creative Group was brought in to craft messaging and graphics that encouraged physicians to expand their expertise by sharing knowledge at The messaging is purposefully direct – "Itís where you go when you need to know." – while the visuals meld photography of current thought leaders with elements that reflect global connectivity.

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