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CLIENT:
Olympus Biotech
ASSIGNMENT:
BioVERSE and BioEZE
Product Rebrand
Olympus Biotech was preparing to launch its cancellous bone and demineralized bone matrix products and wanted a fresh new look for the marketing materials for its two products. Jacobs Creative Group began this creative challenge by naming both products BioVERSE and BioEZE to emphasize their biologic nature and communicate and differentiate their compelling features. A new visual brand was established, featuring hero shots of the products and establishing a contemporary design approach that is sure to look fresh in its industry space.
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